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Lensora · 0–1 mobile product

Making professional

photography guidance

feel effortless

I transformed a complex, back-and-forth shooting process into a guided linear experience. Each step gives the user one clear task, while a separate system layer measures whether they are ready to move forward.

Role

Sole Product Designer

RESPONSIBILITIES

End-to-end UX/UI design

Stage

0-to-1

Timeline

Nov 2025 - Feb 2026

01 Context

02 Problem

03 Decisions

04 Experience

05 System

06 Reflection

01 Context

02 Problem

03 Decisions

04 Experience

05 System

06 Reflection

01 Context

01

Product context

The opportunity

Turn photographic

expertise into guidance

anyone can follow.

Turn photographic expertise into guidance anyone can follow.

Turn photographic

expertise into guidance anyone can follow.

Taking a strong portrait requires many interconnected decisions: framing, camera position, subject position, pose, lighting, and timing. Experienced photographers make these judgments almost simultaneously. For a beginner, that creates cognitive overload before they ever press the shutter.

Lensora uses scene understanding and visual templates to guide people through those decisions in real time.

Design challenge

How might we translate an interconnected expert process into simple instructions without losing the precision the system needs?

02

The original experience

Where the flow broke down

The system’s logic became
the user’s burden.

The original flow exposed dependencies between framing, positioning, and posing. Fixing one condition could invalidate another, sending users backward through repeated checks and correction loops.

Core insight

We simplified photography into individual steps, but the underlying variables remained deeply connected. As a result, users were forced to move backward whenever one adjustment affected another.

03

Key design decisions

Two structural changes

I redesigned both the journey
and the logic beneath it.

Turn photographic expertise into guidance anyone can follow.

Turn photographic

expertise into guidance anyone can follow.

01

Simplify the user journey

Lock one variable at a time.

Lock one variable
at a time.

I restructured the flow around dependencies between variables. Each step locks a foundational condition before the next begins: establish the shooting distance, use alignment and phone height to set the camera angle, then guide the pose. By ordering the adjustments from foundational to flexible, later actions no longer invalidate earlier ones, allowing users to move forward without repeated correction loops.

BEFORE

Interdependent and iterative

Adjusting one step often changed the others, leading to repeated corrections and back-and-forth.

01

Framing

Set subject placement and scale

02

Positioning

Adjust angle and camera height

03

Posing

Guide the subject into the selected pose

04

Capture

Confirm and take the shot

Angle change affects framing

Early attempts

  1. Send users back to the last step

When a later adjustment disrupted an earlier step, users were asked to return and correct it. This preserved accuracy, but made the experience feel repetitive and frustrating.

  1. Carry previous guidance forward

I also tried keeping earlier instructions visible in later steps. This reduced backtracking, but increased the amount of information users had to process at once, making the flow harder to follow.

Neither approach solved the underlying dependency between steps.

AFTER

Independent and linear

I redefined each step around a stable outcome: framing determines shooting distance through the subject’s on-screen scale, and positioning establishes camera position and angle before posing begins.

I redefined each step around a stable outcome: framing determines shooting distance through the subject’s on-screen scale, and positioning establishes camera position and angle before posing begins.

01

Framing

Set subject placement and scale

Locks shooting distance

02

Positioning

Align the camera and set its height

Locks camera position & angle

03

Posing

Guide the subject into the selected pose

04

Capture

Confirm and take the shot

Each step establishes a stable foundation, so later actions are less likely to disrupt what has already been completed.

IN PROGRESS IN PROGRESS IN PROGRESS IN PROGRESS

Thank you for viewing my work :)

I'm Leona Lei. Let's connect!

Work in progress...

Still turning months of chaos into a coherent story.